AI agents with a strategist alongside

AI does the work. People set the direction.

Our agents analyse, migrate and publish — that is the execution. The choices around it stay human: where you want to go, what fits your brand, which risks you take and which you do not. We think along with you, or we teach your team to do it themselves.

Half an hour · No obligations · On your own domain

tool.rexdigital.nl
Brand profile
Acme Ltd.
Monitored
Agents
Benchmark
Done
Migration
Done
Content
12 active
MonitoringLast 7 days
  • Mentions in AI answers+12 this week
  • Broken backlinks found7 recoverable
  • Outdated brand name seen3 sources
How it works

Four layers, one system

The strategist sets the direction, the brand profile records who you are, the agents execute and the monitoring checks that it all still holds.

Direction

Strategist

A person who decides where you are going and which choices come with it. You, your team, or us alongside you.

Core

Brand profile

Your tone of voice, brand kit, brand names, templates and languages. Set once, valid everywhere.

Execution

Agents

They analyse, plan and produce based on that profile. You deploy them whenever there is work.

Oversight

Monitoring

Always on. Checks whether reality still matches your profile and whether your content performs.

Signals from the monitoring come back to the strategist and the agents. Every round starts better than the last.

Agents

Each with one defined job

Take them separately or together. They share the same brand profile, so they know what the others have already done.

Analysis

Benchmark Agent

What do you have, what is missing?

Puts your proposition and content side by side with a competitor, an acquired company or your own new platform. Delivers a GAP analysis on topic, proposition and depth.

Delivers:GAP analysis
Read more about the Benchmark Agent
Operations

Migration Agent

Which page goes where?

Maps your website at URL level and decides per page what happens during a move, a redesign or a merge of sites. Protects your positions and your link equity.

Delivers:Migration plan
Read more about the Migration Agent
Creation

Content Agent

Publication-ready, in your voice.

Writes and structures content from your brand profile. Picks the right template per content type, holds your tone of voice and delivers in multiple languages.

Delivers:Publication-ready content
Read more about the Content Agent
In developmentCampaign AgentConversion AgentReporting Agent— new agents are included in the Complete plan
Monitoring

What happens after publishing

Making content is one thing. Knowing whether it works, whether your brand still holds up and whether you are being found — that takes someone who keeps looking.

Visibility

Tracks how your content scores in search engines and in AI engines. Are you named in ChatGPT, Perplexity and AI Overviews — and with what story?

  • Positions in classic search results
  • Mentions in AI answers
  • Which source gets cited on your topics

Link health

Flags external links pointing at you that go nowhere — often leftovers from old domains or previous websites. Traffic you can recover directly.

  • Broken backlinks from external sites
  • Links to URLs that have gone or moved
  • Prioritised by the authority of the source

Brand consistency

Looks for outdated brand names, old logos and stale claims still floating around the open web that no longer match your brand profile.

  • Outdated brand names and spellings
  • Old assets on partner sites and in directories
  • Claims that no longer match your proposition

Content performance

Measures what the content you published actually does. Those signals go back to the agents, so the next round is better than the last.

  • Performance per published page
  • Topics where you gain or lose ground
  • Feedback into the Content Agent
Human work

An agent does not choose where you are heading

Automating has become easy. Knowing what to automate, and why, has not. Our agents deliver analyses and drafts; what happens with them is a strategic call.

The strategist

Decides where your brand is going, which topics matter and which gaps you deliberately leave open. Without that direction, an agent will neatly produce the wrong things.

The engineer

Sets up the system: which brand profile, which templates, which connections to your own stack. Getting that right once saves months of correcting later.

We take on both roles as your partner — or we train your team to do it themselves once we have set everything up.

See how we help
Brand profile

Set it once, it works everywhere

You define how you write, which brand kit you use, which brand names and spellings are correct, which templates your site has and which languages you publish in. Agents produce from it, monitors check against it.

  • Every agent draws on the same profile
  • Monitoring flags anything that drifts from it
  • Multiple brands side by side
  • New agents plug straight in
Brand profileActive
Tone of voice
Businesslike, direct, no jargon
Brand kit
Colours, logos, imagery
Brand names
Correct spellings and variants
Templates
Mapped per content type
Languages
EN · NL · DE

Ready to see it on your own domain?

In half an hour we show you what the agents find on your domain. No sales pitch, just an honest picture of what is there to gain.