Publishing is not the finish line
The moment content goes live, the question becomes whether it works. Monitoring is always on and speaks up when something changes.
Visibility
Tracks how your content scores in search engines and in AI engines. Are you named in ChatGPT, Perplexity and AI Overviews — and with what story?
What you see
- Positions in classic search results
- Mentions in AI answers
- Which source gets cited on your topics
Link health
Flags external links pointing at you that go nowhere — often leftovers from old domains or previous websites. Traffic you can recover directly.
What you see
- Broken backlinks from external sites
- Links to URLs that have gone or moved
- Prioritised by the authority of the source
Brand consistency
Looks for outdated brand names, old logos and stale claims still floating around the open web that no longer match your brand profile.
What you see
- Outdated brand names and spellings
- Old assets on partner sites and in directories
- Claims that no longer match your proposition
Content performance
Measures what the content you published actually does. Those signals go back to the agents, so the next round is better than the last.
What you see
- Performance per published page
- Topics where you gain or lose ground
- Feedback into the Content Agent
Most damage happens quietly
Nobody notices a dead link
An external site has linked to you for years. After a move that link goes nowhere. No alert arrives — only fewer visitors.
AI answers keep shifting
Who gets named in an AI answer on your topics changes constantly. Without measurement you only notice you have dropped out when enquiries dry up.
Old brand names linger
You have sharpened your brand, but partner sites and directories still show the old version. Every month it stays there, your brand dilutes a little further.
Signals feed back into the agents
Monitoring is not a separate dashboard you open now and then. What the monitors find lands with the agents: an outdated brand name becomes a correction, a topic where you are losing ground becomes a brief for the Content Agent.
That way your marketing keeps running without anyone having to check every week whether things still add up.
See the agentsTurn on monitoring for your own domain
In a demo we run the monitoring on your own domain, so you see straight away which links are dead and where your brand no longer holds up.